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CITIZEN Blog

Find out about exciting news and trends from the CITIZEN watch world

Three Citizen watches: gold, silver, and a blue-strapped chronograph, all with white faces.

TSUYOSA 37, Mondphase & Citizen L


For over 100 years, CITIZEN has followed one mission: to create watches for every wrist and every need. This season, you can once again expect a wide range of new models – from elegant to functional. Read more

CWE - 04. November 2025

Citizen watch with a black dial and silver bracelet on a book

TSUYOSA 37 Limited Edition


The CITIZEN TSUYOSA 37 ‘Time Slip’ Limited Edition with a fumé dial is ideal for those who like a discreet but elegant look. Limited to 8,000 pieces worldwide, this edition complements the TSUYOSA 37 model series, which was first introduced in spring 2025. Read more

CWE - 28. Oktober 2025

Close-up of a Citizen watch with a detailed dial and metal band, showing time.

PROMASTER SKY U830


Powered by the newly developed in-house calibre U830, these watches now offer even more functionality in an aviation-inspired design. CITIZEN's popular combination pilot watches from the PROMASTER SKY series are getting a technical update. Read more

CWE - 21. Oktober 2025

Three Citizen watches with different colored faces and stainless steel bands.

PROMASTER SKY RC 41


With the new PROMASTER SKY RC 41, CITIZEN proves that 26 local times, a chronograph, a light-powered radio-controlled Eco-Drive movement and an internal slide rule bezel for flight-related calculations can be clearly combined in a 41 mm case. Read more

CWE - 14. Oktober 2025

Four Citizen watches with different colored faces and leather straps, elegant design.

CITIZEN Suratto


Like its forerunner, the Stiletto, the Suratto is an affordable and equally wearable alternative – without losing any of the tried-and-tested features. Read more

CWE - 07. Oktober 2025

Three Citizen watches with different colored faces and metal bands.

TSUYOSA 60 Automatic


CITIZEN presents the new TSYUOSA models with higher power reserve, structured dial and multi-link strap in three versions: In stainless steel with a black dial, in two-colour with a green dial and in a rose gold version. Find out more

CWE - 30. September 2025

Four Citizen watches with different colored dials and bezels, stainless steel and gold.

Promaster Eco-Drive CITIZEN 200M


As classic tool watches, diving watches are particularly impressive when they comply with ISO standards—as it is the case with the four new Citizen Promaster Eco-Drive 200M models. Read more

CWE - 05. August 2025

Citizen watches on blue background, four different models, stainless steel and blue dials.

Unite with Blue


Four new models with unique, pigment-free dials that sparkle like the tranquil blue of the sea. CITIZEN dedicates the “Unite with Blue” collection to the motto “Sea of Silence.”  Read more

CWE - 29. Juli 2025

Close-up of a diving watch with a black dial and digital display.

40 years of Aqualand


CITIZEN is celebrating the classic diving watch, which was launched in 1985 under the name “Aqualand”, with a limited edition to celebrate its 40th anniversary Read more

CWE - 22. Juli 2025

Silberfarbene Citizen Uhr am Handgelenk eines Mannes.

CITIZEN Zenshin


In Japanese, the name Zenshin stands for progress – a principle that Citizen has consistently pursued since the introduction of the world's first titanium watch in 1970. Read more

CWE - 09. Juli 2025

Pocket watch with blue hands and a blue cord on a dark background.

100th anniversary


In 1924, six years after the company was founded, CITIZEN introduced its first pocket watch to the world. Since then, CITIZEN has used countless technological innovations to create watches which are close partners in the daily lives of people everywhere. The durability of the materials is particularly important in order to conserve resources. Learn more

CWE - Juli 01, 2024